Best marketing automation for electricians.
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| Feature | ServiceTitanStarter | Housecall ProBasic | WorkizLite | Service FusionStarter | JobberCore |
|---|---|---|---|---|---|
| Starting price | Custom | $79 | $65 | $165 | $49 |
| Billing model | custom | monthly | per user monthly | monthly | monthly |
| Seat basis | Per technician, custom | 1 user | Per user / month | Unlimited users (flat rate) | 1 user |
| Free trial | — | 14 days | 14 days | 14 days | 14 days |
| Plan tiers | 3 | 3 | 3 | 3 | 3 |
| Headquarters | Glendale, CA | Denver, CO | Tel Aviv, Israel / San Diego, CA | Irving, TX | Edmonton, Alberta |
| Founded | 2007 | 2013 | 2015 | 2014 | 2011 |
| Company size | 2,000+ | 500-1,000 | 100-500 | 100-500 | 500-1,000 |
ServiceTitan
Glendale, CA · est. 2007
Enterprise-grade field service software for residential trades. Strong in HVAC, plumbing, electrical. Sales-led pricing.
Housecall Pro
Denver, CO · est. 2013
Field service operating system with strong consumer-app polish. Popular with HVAC, plumbing, cleaning.
Workiz
Tel Aviv, Israel / San Diego, CA · est. 2015
Field service software with strong call-tracking and lead-source attribution. Growing in HVAC and locksmith verticals.
Service Fusion
Irving, TX · est. 2014
Flat-rate field service software (no per-user pricing). Targets cost-sensitive growing trades businesses.
Jobber
Edmonton, Alberta · est. 2011
Self-serve field service software favored by small-to-mid trades. Strong onboarding, transparent pricing.
Cross-references